Ad creative example
Ad creative example
Creative Benchmarks Quiz

How does your creative strategy actually stack up?

6 quick questions. Get personalized benchmarks based on your industry, spend, and current approach — no guesswork.

578,750
Creatives Analyzed
6,015
Brands
$1.29B
In Ad Spend
Takes about 60 seconds · No email required to see results
Question 1 of 6

What's your role?

This helps us frame your results in the right context.

Question 2 of 6

What's your monthly Meta ad spend?

Your spend tier shapes what benchmarks apply to you.

Question 3 of 6

What industry are you in?

Benchmarks vary significantly by vertical — this is how we make them relevant to you.

Question 4 of 6

How many new creatives do you launch per week?

Count net-new ads — not variants or reposts. Be honest, even if the number is lower than you'd like.

Question 5 of 6

What percentage of your ads would you call winners?

A "winner" is a creative that clearly outperforms your average — a real standout, not just decent.

Question 6 of 6

What's the primary asset type in your current mix?

What format makes up the largest share of what you're actually running?

Where the data comes from

2,100 top global advertisers who trust Motion

to turn creative data into better ads, faster.

True Classic HexClad Vuori Grüns AG1 ClickUp
Crunching the numbers…